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Numina House
Digital studio / Brand · Content · AI · Growth

We build the brand, and the machine behind it.

One team for your brand, your content, your AI and your marketing. Start with a free read of your website: what a new customer sees, and the first thing we’d fix.

Free, about 20 seconds, no email needed. Or start a project →

Inside the machine

Four practices in. One brand out.

Everything we build feeds the same system, so your site, your ads and your follow-up speak with one voice.

Machine log · simulated
  1. aiNew lead qualified, meeting slot offered
  2. contentThree short-form cuts exported for Tuesday
  3. growthBudget moved to the ad set that converts

Most companies hire four vendors and end up with four different brands. We are one team that does all four, so the brand, the content, the tools, and the ads tell the same story.

The free site read

Specific enough to act on the same day.

Our AI opens your page, measures the parts you can’t see, and reads it like a first-time visitor. Here is a sample read for a fictional furniture maker.

Sample
First read / harbourandpine.exampleNumina House · AI first pass

Harbour & Pine sells made-to-order oak furniture, delivered across the region, to homeowners furnishing a new or renovated space.

Five-second test: fail

The headline "Crafted with passion since 2009" says how you feel about the work. It does not say what you make or who it is for.

01Brand & Identity

Room to grow

Your title is "Home" and the headline could belong to any craft business. The specifics that set you apart, "solid oak" and "built to order in 6 weeks", sit halfway down the page.

FixLead with them: "Solid oak furniture, built to order in 6 weeks." Make the title "Harbour & Pine | Made-to-order oak furniture".

02Content & Media

Strong

Twelve named customer reviews and a clear page on how an order works. This is real proof, and most competitors do not have it.

FixMove two reviews next to the quote button, where people make the decision.

03AI & Automation

Weak

A visitor has to "email us for a quote" with their measurements, then wait. Every quote is a manual job for you.

FixAdd a guided quote form that prices standard sizes instantly and sends custom requests to you with the details already filled in.

04Growth & Marketing

Weak

We did not see analytics or an ad pixel in the page code, so there is no way to tell which ads or posts bring in orders.

FixInstall GA4 and the Meta Pixel, and count a submitted quote request as the conversion.

The first move

Replace "email us for a quote" with an instant quote form. It removes the slowest step between interest and an order, and gives you a conversion to measure.

Measured on your page
Secure (HTTPS)
Yes●
Platform
Squarespace
Server response
0.6 s●
Page title
4 characters○
Search description
Missing○
Main headline (H1)
One, clear●
Images without alt text
9 of 14○
Tracking seen
None in page code○
Email capture
Not seen○
Structured data
None○
Share image
Set●
Words on the page
610●

Now run it on yours.

Selected work

Work across the four practices.

Representative projects that show how each practice runs, from the first question to the finished system.

All work
What we do

Four practices. Built to work as one.

We run all four under one roof. Nothing gets lost between vendors who never talk, and nothing contradicts.

Services in detail
The easiest way to start

The Two-Week Sprint.

One problem, fixed properly, in fourteen days. A new offer page, a tracking setup, an automation, a sharper message: we pick the move that pays first and ship it.

Fixed scope / Fixed fee / Quoted within 48 hours

  1. Days 1 to 3

    Diagnose

    We take the first move from your read, check it against your numbers, and agree the fix in writing.

  2. Days 4 to 10

    Build and ship

    One team builds it: the page, the automation, the tracking, the message. It goes live as soon as it's ready.

  3. Days 11 to 14

    Measure and hand over

    We confirm it works in the real world and hand everything over. You own all of it.

How we work

A plain process, in writing, before any work starts.

  1. 01

    Listen

    We learn the business before we touch the brand: your customers, your numbers, and what has already been tried.

  2. 02

    Propose

    You get a written plan with the scope, the timeline, and a fixed fee. Nothing starts until you approve it.

  3. 03

    Build & ship

    One team does the work, in the open. You see progress every week, and work goes live as it is ready.

  4. 04

    Measure & refine

    We track what the work does once it is out in the world, and put the next round of effort where it pays.

Journal

What we think.

All notes

Tell us what you’re building.

Send a few lines about the project. We reply within two business days with how we’d approach it.